Fritz Image Campaign
One of my projects at Granny, RBB Fritz image campaign that showcased the platform's unique style and humour. To appeal to the target audience of 18-25 year olds in Berlin and Brandenburg, we created a design that combined bold, bright colours with the platform's existing branding. The aim was to make Fritz a trendy, modern source of information that would resonate with young adults.
Project: illustration, OOH, print design, digital design, editorial layout.
Software: Adobe Illustrator, Adobe Photoshop.
