Preserve Komodo

Visual identity

Illustration

Packaging design

The aim of the project is to preserve the Komodo from extinction and encourage people to visit Komodo Island. During the rainy season, the hills in the Komodo’s habitat turns green, while during the dry season, it would turn into savannah. The design is inspired by these different sceneries on Komodo Island. The different sceneries incorporated within the packaging, shopping bag, and T-shirt.

The Komodo was also incorporated into the text, by representing the K character in the ‘Preserve Komodo’ design. The unique characteristics of the Komodo Dragon, their long, flat heads with rounded snouts, huge muscular tails, good vision for picking up movement of their prey, and powerful claws are also incorporated within the design for the T-shirt and packaging.